Amundi's new CEO has roadmap laid out as she takes on Blackrock

Valerie Baudson has her work cut out for her as new CEO of Amundi.

Valerie Baudson, CEO, Amundi | Photo: Photo: Amundi/Reuters/Ritzau Scanpix

As Valerie Baudson takes charge today as chief executive officer of Amundi, Europe's biggest asset manager, she says pressure on margins from low interest rates, intensifying competition from rivals like Blackrock and the development of passive management will be among her biggest challenges.

Add to that an expansion in Asia and rising ambitions for ESG investments, and the 50-year-old has her plate full. Baudson has taken over a firm with about EUR 1.76trn (USD 2.14 trn) under management from Yves Perrier, who’s now chairman.

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