99 percent of institutional investors think there will by a convergence of traditional ESG and non-ESG products by 2022. This is evident according to the report growth opportunity of the century by consultancy PwC.

"I don't think anyone had expected that institutional investors would state they no longer wanted to invest in non-ESG products within such a relatively short period of time," says PwC Partner and Asset and Wealth Management Leader for Europe, the Middle East and Africa (EMEA) Steven Libby in an interview with AMWatch.