AMWatch

BMO GAM: Impact investing may be mere marketing ploy for some

More and more products carrying the label "impact" are popping up in the asset management landscape. But a look under the hood reveals some are simply hurriedly relabeled products without much social or environmental impact. Meet Director Yo Takatsuki from BMO Global Asset Managers, who raises a warning flag on relabeled funds and "impact washing".

Yo Takatsuki, Director, Governance and Sustainability department BMO GAM | Photo: BMO GAM

ESG and sustainable investing are now understood by all in asset management, and responsible investing is also a widely-used term. Impact investing, however, is a new kid on the block.

The fact that many retail investors do not yet understand the term -- coupled with a lack of any real industry-standard definition -- makes it easy for companies to create products with a less-than-hoped-for level of impact.

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