In recent years, the asset management arm of Norway's largest pension company has seen increased inflow from retail customers.
According to the Norwegian Fund and Asset Management Association (Verdipapirfondene Forening, VFF), KLP Asset Management is the fourth-largest fund manager in the retail segment with an AUM market share of around 8 percent at the end of May, up from 3.8 percent at the end of 2019. This means that its market share has more than doubled in less than one and a half years.
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