KLP Kapitalforvaltning conquers market shares with low priced sustainable funds 

Two years ago, KLP Kapitalforvaltning accounted for 4 percent of inflows to Norwegian retail funds. Now, its share is 17.6 percent. "It's been a dramatic change," says CEO Håvard Gulbrandsen, who thinks sustainable funds, low prices and new dynamics in the Norwegian retail market are responsible. 

Håvard Gulbrandsen, CEO of KLP Kapitalforvaltning. | Photo: PR/KLP

KLP Asset Management saw an 8.2 percent increase in external assets under management during Q1, taking them up to NOK 111.8bn (EUR 11.1bn). For the first time, most of the inflow came from the retail segment.

"Net inflows from external customers were NOK 4.4 bn (EUR 436m) in the first quarter, and NOK 3.7bn (EUR 367m) of those came from retail clients and private investors. We saw a gradual increase in retail customers in 2020, and this has continued into Q1 and April," Håvard Gulbrandsen, CEO of KLP Kapitalforvaltning, tells AMWatch after the release of the Q1 report on Wednesday.

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