Storebrand to boost allocation to "solutions"

Like many industry peers, Storebrand wants to have zero emissions by 2050, however, it has little value to state a long-term goal of zero missions without setting partial targets to show how to achieve it, says the firm's asset management Chief Executive, after stating new investment pledge.

Jan Erik Saugestad, CEO at Storebrand Asset Management. | Photo: PR/Storebrand

There's a lot talk these days in the halls of finance and money management about whether to blacklist or enter dialog with big polluters, with many billions going into renewable energy and various cleantech undertakings – and on the other hand, significant volumes of cash are being withheld from oil and gas business and coal-heavy utilities clinging to status quo.

Norway's Storebrand Asset Management has now set a new investment policy to capitalize a fixed percentage of enterprises it identifies as contributing to the green transition, or "solutions" companies willing to specify clear pathways toward cleaning up the world by starting with their own business models.

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